Thousands of people descended upon the Echo Arena as the UK Baby and Toddler Show took centre stage. The show saw over 200 experts showcase their services to parents, expectant parents and families over the two day period. Comedian Paddy McGuiness joined families on what was a fun filled weekend; whilst visitors were wowed by the world’s most expensive dummy, created by jewellers Russell & Case especially for the show.
Brands including Organix, Boots, Bloom, Bump and Baby, Twilight Midwife and many more were there to provide advice, support and shopping opportunities across the whole baby and toddler market. Visitors were also treated to an exclusive performance from the official Angelina Ballerina, as she performed with her very own dance academy as well as invited little visitors up on stage to join in with the fun.
Whilst parents enjoyed what the various exhibitors had to offer, toddlers got to play in their very own specially created entertainment area, where they took part in activities including arts and crafts, dance lessons, story time, soft play and enjoyed the crÃ¨che. Visitors also received a goody bag filled with samples, vouchers and exclusive treats. There were also a number of competitions taking place, including the Tots Next Top Model, which saw the winner walk away with a modelling contract and a £1,000 cash prize!
Elena Doyle, Show Manager for The UK Baby ad Toddler Show said; “The show was a great success and exceeded our expectations. Our visitors enjoyed the extensive shopping opportunities and invaluable advice!
The seminars we had on from the likes of Liverpool Women’s Hospital, The Cheshire Baby Whisperer and Bambi’s Breastfeeding Support also proved to be very valuable for parents on what can be a challenging time in their lives. We have already announced the 2014 show date at the Echo Arena and have more ideas to develop and build on this year’s show to make even more outstanding!”